Get Better Microsoft Ads Performance with Expert PPC Managers & High-Converting Landing Pages
Growth and profitability. Partner with the Microsoft Ads Agency, trusted by over 100 companies, to enhance sales and ROI.
Microsoft Ads for High-Growth Brands
Why Most Microsoft Ads Fail to Deliver Qualified Leads?
Do these sound familiar?
- Budget limitations
- Campaign Managers who lack experience
- Poor targeting Accuracy
- Low engagement rates
These campaigns often miss significant revenue or profitable ROI. The main challenge lies in the guesswork and multiple potential failure points in the buyer's journey. With over 8 years, 100+ clients, and $100M+ in ad spend, we've established a proven system for results. Our clients see 20% to 800% sales growth within the first 90 days.
3 Keys to How We Get Results

Your Leading Experts in Microsoft Ads
For Microsoft Ads success, you need a highly skilled and specialized team. Our clients work directly with a Microsoft Ads strategist, supported by a dedicated team, ensuring each funnel step is built for performance. Skip the learning curve and activate an on-demand team of professionals to deliver results at warp speed.




A Proven Microsoft Ads Playbook
We've run hundreds of Microsoft Ads campaigns across industries, learning what works and what to avoid. Your account strategist leverages our proven strategies, checklists, and templates to apply effective methods to your campaigns. We'll customize Microsoft Ads channel activities to achieve a high-performing audience, message, offer, and placement swiftly.
A Dialed-In Microsoft Ads Funnel that Improves Over Time
Microsoft Ads go beyond the basics. It's about smart targeting, placements, and messaging. At Upgrow, we enhance every campaign component to boost awareness, attract high-intent leads, and increase revenue. Your budget works smarter, not harder.
We design strategies to engage and convert your target buyers, using surveys, customer feedback, competitor research, and past data to guide us. Our BrandBrain system maximizes every positive aspect of your brand and solution.
A-Z Microsoft Ads Optimization
- Strategy:
- Account audit & growth roadmap
- Full-funnel audience segmentation
- Retargeting & lookalike audience strategy
- Audience mining & sculpting
- Paid Media Optimization:
- PPC account audit & setup
- AI-powered bidding & budget management
- Ad creative & A/B testing
- Retargeting campaigns & exclusions
- Advanced Insights:
- Performance analytics & reporting
- Geographic bid adjustments
- Keyword expansion & content refinement
- Technical SEO fixes & indexing improvements
Ready to Grow Like This?
100+ companies have partnered with Upgrow for reliable, qualified visitors who buy.


We Make Microsoft Ads Simple
Step 1:
Book a Discovery Call
Meet our strategist for a customized growth plan to meet your goals.
Step 2:
Plan and Launch
We'll create a detailed strategy and activate our battle-tested Microsoft Ads initiatives.
Step 3:
Ever-Improving Results
Using a data-driven approach, we'll steadily improve your campaigns over time.
Straightforward Pricing
Most digital marketing agencies don't share pricing until they make it up. We're all about transparency and trust.

Love Us or Leave Us Guarantee
If you don't see results during the first 90 days, you can cancel without notice or fees, no questions asked.

Micosoft Elite Partner Agency
Upgrow meets high standards to qualify as an Elite Partner in Microsoft Advertising. This gives our clients access to early betas and elevated support.

Top 1% of Growing Agencies
More companies choose us to manage their performance marketing for consistent, profitable results.
Paid Media Management
Starting from:
Setup: $2,500
Monthly: $3,000
- Strategy consulting
- Account optimization
- Landing page and ad design
- Tracking and attribution
- Bi-weekly meeting
- Monthly reporting deep-dive
- Shared Slack channel
*Or 12% of ad spend, whichever is higher.
**Additional ad channels: $1,500 setup and $1,500/mo
How Does Our Microsoft Ads Agency Compare?
We're not the average agency. So, our clients don't get average results.
- Full-Stack Performance Microsoft Ads + Conversion Funnel
- Copywriting + Ad Design + Landing Page Included
- Tech-Industry Experts
- Strategic, Accessible Team
- Simple, Transparent Pricing
- Love Us or Leave Us Guarantee
- Advanced AI Workflows
Other Microsoft Ads Agencies
- Basic Account Operators
- Basic Copywriting Only
- Generalists
- Inconsistent, Inaccessible Team
- Super Secret Pricing after Meeting
- No Guarantees
- AI Slop or AI Ignorant
See Our Process
From research to building and optimizing, we pour our heart and soul into creating performance marketing campaigns that rank in the top 1%. Take an inside look at how we work.
Deep Research & Strategy
Success in performance marketing starts with data. We create targeted, high-converting strategies for companies using detailed questionnaires, customer reviews, competitor analysis, and historical performance insights. Our BrandBrain system ensures each campaign is fine-tuned, emphasizing your brand's strengths, unique value, and market position.

Audience Targeting
Reaching the right audience with custom audience segments based on your ideal customer profiles (ICPs), search intent, and behavioral data. We also create retargeting, lookalike, and exclusion lists on Google, Meta, LinkedIn, and other big ad platforms. Our SEO strategies consider search intent to attract your ICP.

Ad Creative & Copywriting
We create scroll-stopping ad visuals and persuasive copywriting tailored to your ICP. Every element is crafted to raise CTRs, cut CPCs, and improve conversion rates. We achieve top results through message testing, ad sequencing, and performance optimization.

Lead-Flow Automation
Lead automation turns top-of-funnel leads into customers. We add automated lead flows to your CRM. These flows send alerts to your sales team through email, Slack, and CRM notifications. Our automated nurturing sequences and follow-up reminders ensure you never miss another lead.

Advanced Reporting & Analysis
We don't just track metrics; we analyze them to find insights that boost performance. Our advanced reporting dashboard shows real-time campaign insights. It highlights trends, inefficiencies, and opportunities for optimization. We test data to increase your Microsoft Ads campaigns, helping us get the most from your investment.

Let's Build Your Perfect Microsoft Ads Marketing Plan
Did you come this far to bounce now? Talk to our Microsoft Ads strategist for a free planning session and a tailored proposal.
Microsoft Advertising FAQs
How does Microsoft Advertising compare to Google Ads for B2B tech companies?
Microsoft Advertising typically offers a lower cost per click than Google Ads while reaching decision-makers in enterprise environments where Google is often blocked. The Microsoft Search Network provides unique targeting capabilities through LinkedIn integration, making it especially valuable for B2B tech companies targeting enterprise customers.
What targeting capabilities does Microsoft Advertising offer that aren't available elsewhere?
Microsoft Advertising provides seamless integration with LinkedIn profile data, allowing you to target by company size, industry, and job function. This targeting precision helps B2B tech companies reach the right audience with their ads campaigns, particularly when targeting decision-makers in enterprise environments.
How do you approach keyword strategy for Microsoft Ads campaigns?
We build Microsoft-specific keyword strategies rather than importing from Google, focusing on the unique search patterns of the Microsoft Search Network users. Our extensive experience shows that native Microsoft advertising campaigns outperform imported Google campaigns by targeting the right keywords with less competition and better alignment with user intent on Bing, Yahoo, and MSN.
What's involved in your Microsoft Ads management process?
Our Microsoft Ads management process includes account setup, audience targeting refinement, continuous optimization of bidding strategies, and regular performance reporting. We manage the entire process from strategy development through implementation and optimization, ensuring your advertising campaigns reach potential customers with your brand’s messaging across the Microsoft Advertising platform.
How do you measure success for Microsoft Advertising campaigns?
We measure success through clear attribution tracking that connects Microsoft Ads clicks to actual sales in your CRM. Our approach focuses on improving conversion rates and ROI rather than just clicks, with comprehensive tracking systems that demonstrate how your advertising investment drives business growth and sales.
How do Microsoft Ads complement other digital marketing channels?
Microsoft Advertising works effectively alongside SEO and other platforms like Google to create a comprehensive digital marketing strategy. The lower competition on the Microsoft Search Network often means better ROI, while reaching users who may not be accessible through other search engines, making it an excellent complement to existing marketing efforts.
What budget range is most effective for Microsoft Ads campaigns?
Based on our experience managing Microsoft advertising for tech companies, effective campaigns typically require $5,000-15,000 monthly. This budget level allows for proper data collection and competitive bidding on enterprise software keywords while maintaining a lower cost per acquisition than comparable Google Ads campaigns.
How long does it take to see results from Microsoft advertising?
Most clients see initial traffic within 48 hours and qualified leads within the first week of launching Microsoft advertising campaigns. Significant performance improvements typically occur by month 2-3 as we optimize based on Microsoft-specific conversion data and audience response.
How do you leverage Microsoft's unique ad formats?
We utilize Microsoft’s exclusive ad formats and extensions to maximize visibility and click-through rates across the Microsoft Search Network. Our team’s extensive experience with Microsoft Advertising enables us to implement specialized features like multimedia ads and action extensions that boost engagement with your target audience on Bing, Yahoo, and partner sites.
What makes your agency different from other Microsoft Ads agencies?
Our agency specializes in Microsoft Advertising specifically for B2B tech companies, with a comprehensive approach that includes audience targeting, ad creation, and conversion optimization. Unlike agencies that focus primarily on Google, our team has extensive experience with the Microsoft platform’s unique capabilities, helping clients achieve better results with less competition and lower costs.