LinkedIn Ads Agency

See Better LinkedIn Marketing ROI with An Experienced Agency Partner

Paid social media marketing with LinkedIn Ads is critical to the performance of B2B lead acquisition and other marketing campaigns targeting professionals.
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Potential customers are on LinkedIn for networking, professional news and make business connections. With deep data on user job titles, companies, interests, demographics and education, advertisers can target precise profiles and showing them the right messaging and landing page to bring in new prospects.

Crafting an effective LinkedIn marketing program that matches audiences, creative, landing page, and offer is no small effort — without expert guidance it can be expensive and frustrating.

The LinkedIn advertising agency team at Upgrow can create the right social media marketing strategy to deliver more relevant traffic to your website and convert them with optimized landing pages. We have the tools, experience and processes to consistently drive great results.

See some of our case study to learn more.

106M LinkedIn users log in each month (LinkedIn, 2016)

Over 27.5M businesses have created LinkedIn company pages (LinkedIn, 2018)

64% of social referrals to corporate websites come from LinkedIn (eConsultancy, 2013)

25% of all US adults are on LinkedIn (Pew, 2018)

79% of B2B marketers see LinkedIn as an effective source of leads. (LinkedIn, 2017)

300%

AVERAGE ROI

50+

GROWTH CLIENTS

$12M

MANAGED BUDGET/YR

130K+

LEADS GENERATED

Deeply Data-Driven SEO

From setting up comprehensive tracking and reporting with Google Tag Manager, Google Analytics, and Google Data Studio along with SEMRush, Ahrefs, Google Search Console, and Supermetrics we have all the data along with the insights to make it actionable.

Full Service SEO and Lead Generation

Why manage multiple agencies and consultants? Upgrow offers a complete performance marketing suite of services — from strategy to launch, all digital advertising channels to conversion-focused web design, we can serve as a partner for all of your online growth needs.

Pro-Level SEO Managers

Some ad agencies put smooth-talkers with no real technical chops on your account, not Upgrow! All of our account managers have at least 5 years of experience in planning and managing digital marketing programs, and are available to our clients by phone, email and chat.

Upgrow provides us support on all sides for SEO; listing out technical changes that need to be made, helping us with content improvement suggestions and keywords, and reporting back on the impact the work has made. They are incredibly proactive!

Etel Sverdlov, Prisma Developer Relations

Upgrow has been an awesome partner in helping Alooma drive MQL growth through Google Ads, leading up to our acquisition by Google. It's been awesome working with the Upgrow team. They're very smart, highly responsive and deliver results!

Michael Price, Digital Marketing Manager Alooma

The Upgrow team has been a valuable extension of the MemSQL marketing team. They have helped us scale our demand generation through smartly executed digital marketing campaigns, providing exactly the staffing we have needed to meet our growth goals.

Peter Guagenti, CMO MemSQL

Upgrow has been a invaluable partner to help take our SEO and Google Ads program to the next level. Our account team is responsive, highly engaged, strategic and consistently finds new opportunities. But their strongest differentiator is their ability to communicate the "why" behind a recommended tactic or strategy.

Jeannie Christensen - Marketing Director, Twistlock

Upgrow helped us rapidly test and scale within our search program, driving us to go from almost no search to a fully functioning SEM machine.

Katelyn Watson - VP of Marketing, Nurx

Our LinkedIn Ads Management Approach

Brand & Strategy Review

Before we start building audiences or creative, we like to deep understand our client’s brand, customers, and industry. We also review campaign history and learn about your overall digital marketing goals. How deep do we go? See our questionnaire for details.

Set LinkedIn Campaign Structure & Target Audiences

Targeted audience lists are the foundation of LinkedIn Ads. We use industry leading tools and years of experience to create a great set of decision maker audiences. Then we organize LinkedIn ad campaign and ad group structures to sculpt traffic with the most relevant audience, ad and landing page combinations.

Build the Creative

Click-worthy news feed, text ads and sponsored InMail ads with an attractive visual and compelling copy can make-or-break campaign performance. And what creative works for what audience make not work for the next. So write a variety of creative and work with your design team to create a set of images or videos. Each audience is connected to a relevant ad and landing page.

Landing Pages

Driving traffic is only half the battle, so high conversion rate landing page design is built into our process. We use Instapage to design a highly relevant experience that aligns exactly to the ad and keyword through dynamic content replacement. We are do experimentation to try different designs, messages and offers to see the best results.

Track & Report

Without deep analytics and data-driven insights, we couldn’t identify areas for optimization so we build it into every campaign. We use Google Data Studio, Analytics, and Tag Manager to full track all the important events and actions on your website – such as sales, downloads, signups, contacts, video views or anything else that indicates engagement.

Optimize, Test, Trim & Expand

Our work on LinkedIn Ads is never done! Consistently testing new audiences, ads, landing pages, and offers make sure performance moves in the right direction and the program scales to new users. We test at scale for different combinations of image, text, headline and audience.

LinkedIn Ads Agency

Growing Brands Partner with Upgrow