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PPC Lead Funnel

Full-Stack Performance Marketing

From driving new qualified traffic through paid search to creating high-converting landing pages and complete analytics reporting, Upgrow understands everything needs to build a performance marketing program. After all, you don’t just want a Google Ads channel manager, you want a dedicated account manager that can optimize all steps of the funnel and make marketing efforts.

PPC Experience Agency

Deep Experience

Our team drives over 130,000 conversions annually, giving us insight into what works and what to skip. Our pay-per-click (PPC) manager have years of experience to get your account performing fast by applying learned best practices and SOP checklist systems we’ve created and refined.

Deep Experience
Perfect PPC Agency Size

Truly a Goldilocks Agency

Small marketing agencies may be nimble but don’t have the team or resources to easily scale with you. Big digital agencies are overpriced, slow to move, and your business is just one of the hundreds of paying customers. Upgrow is at the perfect stage of stability for scale while not so large that we don’t prioritize your business and make no effort to reach your business goals. In fact, you will work with our strategic founders on a regular basis.

Gain a Competitive Edge with Search Engine Marketing services. Make every dollar count with targeted Paid Search & PPC marketing campaigns. In this digital age, brands have to compete for search engine visibility like never before. With the right targeting and ad copy/images, paid search and pay-per-click advertising can produce extraordinary results with a measured return on investment (ROI).

Our PPC specialists have been managing Google Ads for over 15 years and have the experience, tools and systems to improve ROI results. See some sample client results from our case studies.

paid search marketing

Paid Search Marketing

Capture new users with search engine ads that target keywords.

Search Retargeting & Site Remarketing

Search Retargeting & Site Remarketing

Show your ads to users who went to your site but did not convert.

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Mobile

Target users on their mobile devices when they are near your location.

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Shopping Ads

Create ads that appear in the shopping section of search results.
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App Install

Show your ads to users who went to your site but did not convert.

While these ads can be highly effective, they can easily drain your budget if they’re not set up properly and regularly maintained. Upgrow continuously optimizes your campaigns to get you the highest positive ROI for your budget.

Truly a Goldilocks Agency

SEM and PPC Marketing FAQs

What is SEM and why is it important?

Search Engine Marketing (SEM) is a form of digital marketing that involves the promotion of websites by increasing their visibility in search engine result pages (SERPs). It is an effective way to reach potential customers and increase website traffic. Search Engine Marketing (SEM) includes both paid search results (Pay-Per-Click) and organic search results (Search Engine Optimization). Pay-Per-Click (PPC) campaigns are designed to target specific keywords and phrases, while Search Engine Optimization (SEO) focuses on optimizing website content to rank higher in SERPs.

What is PPC?

Pay-per-click (PPC) is a form of online advertising where advertisers pay a fee each time their ad is clicked. It is used to direct traffic to websites, where the advertiser only pays when the ad is clicked. PPC campaigns are designed to target specific keywords and phrases, allowing businesses to reach potential customers who are actively searching for their products or services.

What are the benefits of SEM and PPC?

SEM and PPC offer a number of benefits, including:

• Increased visibility in search engine results pages (SERPs)

• Targeted campaigns that reach potential customers who are actively searching for your products or services

• Measurable results with a clear return on investment (ROI)

• Ability to test different ad copy and images to optimize performance

• Ability to adjust bids and budgets based on performance

Why is PPC important for small business?

PPC is an important tool for small businesses as it allows them to compete with larger companies in the digital space. PPC campaigns are targeted and cost-effective, allowing small businesses to reach their target audience without breaking the bank. With PPC, small businesses can create highly targeted campaigns that reach potential customers who are actively searching for their products or services. Additionally, it can be adjusted and optimized based on performance, allowing small businesses to get the most out of their budget. This provide measurable results so that small business owners can track their ROI and make informed decisions about their marketing strategy.

 

 

Katelyn Watson - Nurx SEM Testimonial
Amy Scarlett, InfluxDB SEO Client Testimonial for Upgrow