Paid Media Specialist
Siamac Sani
Siamac is a results-driven Paid Media Manager with over six years of experience scaling paid marketing campaigns across Google, Meta, LinkedIn, Amazon, and Microsoft. He helps clients drive B2B and B2C growth through strategic planning, precise audience targeting, and full-funnel optimization.
With a background in both in-house and agency environments, Sia has a proven track record of managing six-figure budgets, doubling ROAS through data-backed decisions, and leading cross-functional projects across a wide range of industries—from flooring to healthcare. He specializes in A/B testing, creative direction, and performance analysis to continually improve campaign results.
Professional Highlights:
- 6+ years of paid media experience across Google Ads, Meta Ads, LinkedIn, and more
- Expert in conversion-focused strategy, audience segmentation, and budget optimization
- Hands-on experience with Power BI, GTM, and full-funnel reporting
- Led campaigns with ROAS growth from $3 to $20 and conversion rate increases of 22%+
- Strong collaborator with a performance-first mindset
Fun Fact: Born and raised in San Diego, Sia is a fantasy football fanatic, avid pool player, and tech trend follower. Off the clock, you’ll find him hanging out with friends and family, optimizing his fantasy lineups, or trying out the latest in marketing tech.
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