The Ultimate B2B SEO Case Study: When Your Client Grows So Fast IBM Acquires Them for $1.6B
Our biggest “loss” this year was our most significant win. Here’s how we helped DataStax become so valuable that IBM couldn’t resist. Picture this: You’re an SEO agency, and one of your longest-running clients just got acquired by IBM for $1.6 billion. Your first thought? Hell yes, we crushed it. Your second thought? Damn, we […]
Why Link Building Still Matters in 2023
In a world with self-driving cars and acrobatic robots, you’ll probably think that good old-fashioned link building has grown obsolete. Well, think again, because link building is still going strong like a classic pair of jeans. Wanna know why? Let’s talk about it. Table of Contents: The Death of Link Building: Not, Not Really Links […]
Yandex SEO Leak: What You Can Learn from 1,922 Exposed Ranking Factors
On January 27, Yandex had a huge source code leak by a former employee. The Yandex leak contained more than 1,900 search engine ranking factors. Needless to say, the SEO community has been giddy with delight pouring over the details and extracting guidance for ranking factors. If you’re asking WTF is Yandex and why this […]
