Considerations

Paid Media

Agency Setup Pricing

 Setup: $2,500 

+$1,000/additional channel

• Keyword/audience research
• Plan account campaign and ad group structure
• Write ad copy and ad extensions
• Install tracking pixels
• Setup and test conversion reporting
• Upload retargeting ad creative
• Build reporting dashboard
• Design 1 set of banner ad creative (optional)

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Monthly Management: $3,000

or 12% of ad spend whichever is higher.

+$1,500/additional channel

• Ongoing ad account optimization
• Bid and budget management
• Keyword and audience expansion/pruning
• Writing and testing ad copy
• Landing page testing and CRO recommendations
• Ad targeting setup and maintenance
• A/B testing of ads, landing pages, and offers
• Bi-weekly calls and reporting

Agency Setup Pricing

 Monthly Creative Services: $1,000

Funnel Landing Page Design

  • Analyze page performance and UX data
  • Strategize conversion rate optimization changes
  • Deploy design tests, expansions, and improvement ongoing
  • Design and develop 1 new landing page variation monthly

Ad Design

  • Review and analyze ad creative performance data
  • Design, revise, and upload ad graphics for all managed ad channels
  • A/B test ad creative and report
  • Write new ad copy and refresh ad copy for all managed ad channels

SEO

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Comprehensive Audit & Setup

From $3,000

 

• SEO analytics review
• Grade SEO program for top opportunities
• Conversion tracking and report dashboard
• SEO workbook and 90-day road map
• Build target keyword list
• Presentation of findings

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Monthly Strategy & Optimization

From $6,000

• Ongoing SEO and content strategy
• Create SEO content briefs
• Manage on-site technical SEO
• Optimize existing content for SEO
• Identify content gaps and keywords
• Bi-weekly meetings

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New Content Creation

From $1,600

• Research, write, and edit weekly original articles
• Build tables, charts, and post elements
• Source royalty-free stock images (optional)
• Monitor performance and revision content for non-performing posts
• Implement all SEO back practices
• Create internal linking

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Link Building Outreach

FROM $1,750

• Fully managed link-building
• Plan link-worthy content
• Create warm and cold target link lists
• Draft email message sequences
• Negotiate and confirm backlinks

GOOGLE ANALYTICS 4 SETUP

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Simple Setup

$1,500 

  • 1 Google Analytics Account
  • 1 Google Tag Manager Account
  • Up to 3 Views
  • Up to 3 Custom Properties
  • Up to 3 Filters
  • Up to 5 Goals/Events

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Standard Setup

$3,000

  • 1 Google Analytics Account
  • 1 Google Tag Manager Account
  • Up to 10 Views
  • Up to 10 Custom Properties
  • Up to 5 Filters
  • Up to 10 Goals/Events
  • Ecommerce Tracking of Order & Revenue Data

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Advanced Setup

$4,500

  • Up to 2 Google Analytics Accounts
  • Up to 2 Google Tag Manager Account
  • Up to 20 Views
  • Up to 20 Custom Properties
  • Up to 10 Filters
  • Up to 20 Goals/Events
  • Ecommerce Tracking of Order & Revenue Data