Claire Zhao

Claire came from a brand marketing background. She worked as a brand consultant at branding agencies in the past, providing brand strategies and solutions for both B2B and B2C clients across industries. She also founded a DTC yogawear brand in 2018, where she became a passionate digital marketer since running this eCommerce business.

After experiencing the power of digital marketing, especially performance marketing through her entrepreneurship, Claire started her new chapter in the PPC team at Upgrow to help more brands drive brand awareness and see business results by leveraging her expertise in both brand and performance marketing.