B2B Google Ads Case Study with Split Software… +775% Lead Growth!

B2B Google Ads Case Study with Split Software… +775% Lead Growth!

We are very excited to share the incredible results from partnering with Split Software to help them achieve a 775% increase in leads while cutting costs. It was difficult, detailed work creating a SKAG campaign structure, testing and optimizing landing pages, and blowing out the keyword list but definitely worth the effort. Download the full case study PDF for all the details!

How to Turn Web Leads into Customers Step by Step

How to Turn Web Leads into Customers Step by Step

So you just got an inbound lead from your website. You or your sales team gets a notification email that there is a prospect interested in hearing about your company and is ready to talk. So what happens next? Follow this process to boost your close rate instantly!

The 8 Biggest Google Ads Mistakes & How to Avoid Them

The 8 Biggest Google Ads Mistakes & How to Avoid Them

Nothing is worse than spending your Google Ads budget on irrelevant traffic. In fact, it’s very easy to end up empty pocketed with poorly managed PPC campaigns. On the other hand, Google Ads can work as a powerful marketing tool when done right. Clicks, leads, customers. Every digital marketer makes mistakes and there is no perfect recipe for crafting the perfect Google Ads campaign. We’ve listed the 8 most common mistakes that marketers make.

A Step-by-Step Guide to Keyword Research For B2B Tech Companies

A Step-by-Step Guide to Keyword Research For B2B Tech Companies

Are you building a Google Ads account in the B2B tech or software industry and not sure where to start with keyword research? Today, we’ll break down the exact strategies on how to do keyword research for any B2B tech vertical to get more qualified visitors and leads, reduce wasted spend, and discover additional markets. Sounds good?

Best Digital Marketing Conferences 2019

Best Digital Marketing Conferences 2019

As there are hundreds of great digital marketing conferences held every year, it might be hard to choose which conferences are the right pick for you. Check out our top picks for digital marketing conferences that are definitely worth the time and investment.